Mega Launch Blueprint Sales Letter Formula

The sales letter is an integral part of internet marketing and typically takes the form of a webpage. During your product launch, its main purpose is to build interest and persuade your prospects to purchase your product. It is your ‘pitch’ to get them to click on your Buy Button.

Types of Sales Letters

Let us look at the types of sales letters that you can construct for your product launch.

The Traditional Sales Letter – Pure Copy

While all sales letters focus on selling your product, a traditional sales letter is one which is primarily made up of text or copy, instead of graphics and visuals.

We call this sales letter format Pure Copy.


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