Backend Mastermind
Increasing Your Profits
With Backend Offers
– Complete Guide to Building
A Profitable Sales Funnel –
Backend Mastermind – Building A Profitable Backend – No matter what type of business you are involved in, developing a solid backend system will instantly maximize your income and the overall value of every single customer you acquire.
Creating a backend system isn’t all that difficult, in fact, all you really need to do is create two products that complement each other and are focused on helping your customers expand their knowledge on your chosen topic.
For example, if you were to create an info product focusing on finding a work at home job, your eBook could include job sources, help with eliminating frauds, dissecting opportunities, and landing the job.
You could then create a follow up eBook that offers a step-by-step guide to freelance writing, or another specific work at home position that the majority of your customers would be interested in.
The objective when creating your back-end system is to offer exceptional value in your primary product so that your customers trust you and the quality of your work, and then focus on creating additional products catering to this built-in customer base.
When it comes to the timing of your back-end offer, you could release it within minutes of the original purchase, or even days or weeks later through follow up emails sent out to your customer base via your autoresponder account.