Flipping Content for Instant Cash

Flipping Content for Instant Cash

Flipping Ebooks Into Video

Flipping Content for Instant CashFlipping Ebooks Into Video – The market for video is huge and ever-expanding.

Allen Says (owner of the Warrior Forum), in a recent interview, described marketers as needing to consider themselves, not as purveyors of information but instead, as being suppliers of entertainment.

Most successful e-books are bought by people who wish to be entertained, rather than those seeking knowledge. Most of the information in those e-books will never be acted upon, but people still continue to buy e-book after e-book.

Most of the information contained in the next big blockbuster e-book is not new, it’s old information re-packaged with an entertaining slant to it.

Videos provide an ideal medium through which we, as marketers, can re-package old information and make it ‘entertaining’ at the same time.

Most e-books can be flipped into videos, with a little bit of imagination and the use of readily available and free software tools.

Even if the subject matter doesn’t appear to lend itself to video, you can make a ‘slide-show’ presentation of the content, and record yourself narrating the content of the book, whilst using Windows Movie Maker to record the slide show.

You can make a slide show using Open Office Presentation. Open Office is open-source software which, in my opinion, is every bit as good as Microsoft Office. It’s available from http://OpenOffice.org

If you want to use screen-capture software to record your presentation, the top of the range solution is of course Camtasia Studio from TechSmith Software. The main drawback to this solution for many people is the price. It cost nearly $300.

The Jing Project, http://www.jingproject.com/ which is also supported by TechSmith, is completely free software. It will create screen capture videos that are as good as those created with Camtasia, it just doesn’t have all the bells and whistles that come with Camtasia.

So, making videos from e-books is within the grasp of anyone who wants to take this route. If using the free software, it can be a bit of extra work to get your video ready for publication, but it is well worth it.

As with audio, the perceived value of a video presentation is higher than that of a straightforward e-book. So, the price you can charge for a video will more than compensate you for the extra work involved.

If you want to really create value, especially in niche markets, then get hold of a video camera and make videos showing people how to do tasks associated with their niche. The market for videos demonstrating a technique, or process, is huge and getting bigger all the time.

The sheer volume of information available today means that experts on any subject are going to be in greater and greater demand as more and more people look to expand their knowledge and the scope of that knowledge.

One of the most sought-after areas of knowledge is going to be showing people how to make money from their passion or hobby. If you can create videos showing this, then you will create the winning product after winning product and demand will only get greater with time.

When you create a video, you are also opening up a whole new avenue for promoting your product. You can use a trailer of the video on Google and You tube to promote your site and hence your product.

I don’t think you need to be Einstein to see the vast opportunities that video product creation opens up to us. And the beauty of it is that you can get started for almost no outlay and the initial subject matter is probably sitting gathering cyber- dust on your hard-drive as you read this.

Let’s move on to another method of Flipping Content for Instant
Cash. This one is one of my favorites.

Regards, Coyalita

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