YouTube Authority: Developing Your Content
Strategy
YouTube Authority: Developing Your Content Strategy – If you want your YouTube channel to be successful, then you need to develop a content strategy that includes how often you are going to post, as well as what kind of content you’re going to post.
It’s a good idea to have set days where you post new material because it creates a sense of anticipation for your subscribers. It can also help to keep you on track by providing you with a deadline for filming, editing, and posting new content.
Why Consistency is Important
Consistency of content is incredibly important if you want to grow a successful YouTube channel for your brand. While you won’t be able to satisfy everyone, you must satisfy your target audience.
Switching topics and focus will only confuse your viewers and result in fewer subscriptions to your channel. Only YouTubers who have a reality show style channel or you have gained credibility and respect over time can get away with producing videos on a range of topics.
If you have a fitness channel, you may decide to upload cooking videos showing viewers how to make healthy dishes on Mondays, training videos on Wednesdays, and update videos on Fridays. Whatever you choose to do, the important thing is to remain consistent.
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