What Are Chatbots?

Chatbots are programs that are built to receive messages, respond to messages, and adapt to responses with certain keywords.

The utilize messages in SMS text, chat windows and social messaging services such as Facebook and Twitter nearby responding two messages.

There are all forms of chatbots some interact is real people and learn as they go.

There are also business bots for satisfying customers. “Facebook recently released a host of data proving the value of bots for business:

  • 2 billion messages are sent between people and businesses monthly
  • 56% of people would rather message than call customer service
  • 53% of people are more likely to shop with businesses they can message”

Source: Facebook Messenger for Business: Communicate with Customers | Facebook for Business

Within the past few years businesses and individuals have actually realized the value of utilizing chat bots. Accordingly, Drift’s report: The State of Chatbots

Source: Chatbots – The Beginners Guide to Chatbot Technology | Drift

“Responses run the gamut, and individuals are messaging chatbots for many different reasons. However, the key things your customers want from chatbots are:

  • To get a quick answer to questions
  • To resolve a complaint or problem
  • To get a more detailed answer to a query
  • Finding a human customer service agent (Sprout)

The data shows that you need to start leveraging chatbots to streamline customer communications, success and sales. However, chatbots aren’t just convenient for your consumers, they’re also great for your business in the respect that many businesses were able to acquire more sales and develop more customer relationships both on websites and brick and mortar businesses.”

Source: The Complete Guide to Chatbots for Marketing | Sprout Social

Chatbots Are Valuable

One way to look at it is that chat bot automation Not only helps people with interactions on both local and website stores to direct consumers where to go and want to access Easily without the human contact being available

Furthermore, chat bots have the ability to gather emails from consumers so as to be able to contact them with other product offers and updates concerning their stores or newsletters.

Already, there are many apps that utilize chat bots to order food, household supplies, groceries and much more. In fact according to BBC News Amazon just opened a store without any cashier’s or self-checkouts and purchases or build two customers credit cards when they leave the store.

Source: BBC News Amazon opens a supermarket with no checkouts – BBC News

According to Sprout Social there are five key benefits businesses realize when using chatbots.

  1. Save Time & Money
  2. Generate Leads & Revenue
  3. Guide Users to Better Outcomes
  4. Provide ‘After Hours’ Support

According to Sprout Social’s Q2 2016 Index, customers expect a response between 0-4 hours. However, brands typically take 10 hours to respond.

Chatbots help you significantly decrease the average time to respond, bringing you closer to your customers’ expectations.

  1. Engage Users in a Unique Way

Order movies, dinners and much more.

Source: The Complete Guide to Chatbots for Marketing | Sprout Social

Best Wishes, Coyalita

More to Come “Top 37 Chatbot Applications”


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