YouTube Authority: Chapter 2 – Choosing Your Niche
YouTube Authority: Chapter 2 – Choosing Your Niche by selecting a niche for your YouTube channel, you are one step closer to standing out from the sea of YouTube channels.
When someone finds the channel that has the content they are looking for, they will likely view the other videos on the channel, and they may even subscribe to the channel to keep up-to-date with the new content published.
Choosing a niche is not only essential but can also be a difficult decision as well. It is always optimal to start off on the right foot and selecting the niche for your channel is a long term.
Even after you have chosen your niche, you will still need to drill down to specific topics. It is essential that you choose a niche that you not only enjoy but one that you are good at, as well as
choosing a niche that is in demand.
Determining What You’re Good At
This is one of the most common methods for selecting a niche. This is the time to utilize your strengths. Take a look at your hobbies and what you like to do for fun.
Perhaps you excel at playing video games, and you want to create videos showcasing your gaming prowess. Maybe you are a fitness buff and want to share your knowledge by creating how-to-videos on health and fitness.
Whatever the case, you can convert your current skills into quality, compelling videos that people will want to watch.
A fundamental method for narrowing down your niche is determining whether you are looking to entertain or inform your target audience. It is also important to decide how long you want your videos to be.
Addressing just a few factors will help you in choosing your niche. Even after you have selected your niche, you will still need to determine if there is enough demand for it, to avoid wasting time and effort.
You want to make sure to choose a niche where you are not only confident in your skills, but also that there is enough of a market.
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